Análisis de factibilidad para una nueva línea de negocio en la empresa Ganadería el Roldan S.A.S ubicada en el municipio de Dabeiba Antioquia – Colombia

Tesis Materias > Ciencias Sociales Universidad Europea del Atlántico > Docencia > Trabajos finales de Máster
Universidad Internacional Iberoamericana México > Docencia > Trabajos finales de Máster
Cerrado Español Ganadería El Roldán S.A.S es una empresa ubicada en el Municipio de Dabeiba, Departamento de Antioquia, del sector ganadero, cuya actividad económica se relaciona con la producción y venta de leche cruda de res y carne en pie de terneros. Es un hato ganadero joven, con cerca de dos años de constituida, la cual se propone definir la factibilidad de emprender una nueva línea de negocio denominada Novillos Cebados, cuya explotación demanda nuevas inversiones en activos fijos y la adquisición de novillos jóvenes para someterlos al proceso de ceba, con el propósito de ser comercializarlos en el mercado local o regional.Para tomar esta decisión, en el presente trabajo se propone el desarrollo de diferentes estudios, iniciando por la caracterización del producto Novillo Cebado en el contexto regional, seguido por la composición del sector ganadero y la estructura del mercado a nivel regional y municipal. El estudio continúa con el análisis técnico de la puesta en marcha que demanda la nueva línea de negocio, al igual que la estructura organizacional necesaria para atender adecuadamente las necesidades del hato ganadero. El estudio culmina con la evaluación económica y financiera de sumar al portafolio de productos la línea Novillos Cebados, con el propósito de minimizar los riesgos de inversión y operación al momento de definir la pertinencia de incursionar en este mercado.Completados los estudios, las proyecciones de ingresos, costos y gastos de la nueva línea de negocio, analizados con el apoyo de un modelo financiero con proyecciones a cinco años, permiten concluir, por medio de indicadores financieros como la Tasa Interna de Retorno (TIR), el Valor Actual Neto (VAN) y el Periodo de Recuperación de la Inversión (PRI), la viabilidad de emprender esta iniciativa empresarial, lo que se interpreta como una alternativa que permite la recuperación de las inversiones realizadas, generando flujos de caja positivos en cada periodo analizado, lo que se traduce en rentabilidad para el inversionista. metadata Duarte Castro, Sergio Marcel mail smduartec@misena.edu.co (2022) Análisis de factibilidad para una nueva línea de negocio en la empresa Ganadería el Roldan S.A.S ubicada en el municipio de Dabeiba Antioquia – Colombia. Masters thesis, SIN ESPECIFICAR.

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Resumen

Ganadería El Roldán S.A.S es una empresa ubicada en el Municipio de Dabeiba, Departamento de Antioquia, del sector ganadero, cuya actividad económica se relaciona con la producción y venta de leche cruda de res y carne en pie de terneros. Es un hato ganadero joven, con cerca de dos años de constituida, la cual se propone definir la factibilidad de emprender una nueva línea de negocio denominada Novillos Cebados, cuya explotación demanda nuevas inversiones en activos fijos y la adquisición de novillos jóvenes para someterlos al proceso de ceba, con el propósito de ser comercializarlos en el mercado local o regional.Para tomar esta decisión, en el presente trabajo se propone el desarrollo de diferentes estudios, iniciando por la caracterización del producto Novillo Cebado en el contexto regional, seguido por la composición del sector ganadero y la estructura del mercado a nivel regional y municipal. El estudio continúa con el análisis técnico de la puesta en marcha que demanda la nueva línea de negocio, al igual que la estructura organizacional necesaria para atender adecuadamente las necesidades del hato ganadero. El estudio culmina con la evaluación económica y financiera de sumar al portafolio de productos la línea Novillos Cebados, con el propósito de minimizar los riesgos de inversión y operación al momento de definir la pertinencia de incursionar en este mercado.Completados los estudios, las proyecciones de ingresos, costos y gastos de la nueva línea de negocio, analizados con el apoyo de un modelo financiero con proyecciones a cinco años, permiten concluir, por medio de indicadores financieros como la Tasa Interna de Retorno (TIR), el Valor Actual Neto (VAN) y el Periodo de Recuperación de la Inversión (PRI), la viabilidad de emprender esta iniciativa empresarial, lo que se interpreta como una alternativa que permite la recuperación de las inversiones realizadas, generando flujos de caja positivos en cada periodo analizado, lo que se traduce en rentabilidad para el inversionista.

Tipo de Documento: Tesis (Masters)
Palabras Clave: Ganadería doble propósito, Novillos cebados, Análisis de mercado, Análisis técnico, Indicadores financieros, Evaluación económica, Evaluación financiera.
Clasificación temática: Materias > Ciencias Sociales
Divisiones: Universidad Europea del Atlántico > Docencia > Trabajos finales de Máster
Universidad Internacional Iberoamericana México > Docencia > Trabajos finales de Máster
Depositado: 30 Abr 2024 22:47
Ultima Modificación: 30 Abr 2024 22:47
URI: https://repositorio.unini.edu.mx/id/eprint/2690

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